Project Description
Maro became one of the leading men’s hair care brand in key accounts since the launch of year 2016. It has recruited group of young and loyal male users with creative & impactful ATL material and messages.
In 2021, MARO 17 was launched as a professional hair growth range to answer the growing needs from consumers. Unique positioning with 360 campaign successfully recruited target audiences to MARO.
2021 – Launch of MARO 17 as a professional hair growth solution with strong efficacy. With outdoor & TVC to drive brand awareness at the same time with video advertorial content to explain the hair growth mechanism of the range.
TVC
Online advertorial to explain hair growth mechanism
Digital
Instore Display
2021 – Cool Campaign with launch of bath range
Outdoor
TVC
Products of MARO